Advertise With NOW

Online Advertising

Bringing the paper content online, with enhanced stories, web-only features, podcasts, audio clips, photos, blogs and more. Search archives to peek into the past and keep up to date with our RSS feeds.

nowtoronto.com's audience demographics from and independant, panel based, research company called Comscore. For more information, click here

200,000+ unique visitors weekly with high household income (Comscore average Jan - June 2007)

Online Rates

RATE CARDS
To access the rate cards we first ask that you fill out the following form.

Your Name:
Company/
Organization:
Email:
Phone Number:
Comments:

Specs

Unit Size Weight Frequency
* Superbanne/Leaderboard 728 x 90 40 kb No Limit
** Big Box 300 x 250 40 kb No Limit
*** Skyscraper 160 x 600 40 kb No Limit
Pageover / Floating 500 x 500 (max) 80 kb 1 per visitor session
Restaurant Guide Button 120 x 90 15 kb No Limit
Adult Directory Button 125 x 125 15 kb No Limit
Newsletter 180 x 150 20 kb No Limit
Applies to all Units except Newsletter.
  • ANIMATION: 15 seconds or loop 3X
  • FLASH: Use clickTAG in the getURL function more info
  • JPG/FLASH: Dimensions are in pixels and dpi should be set to 72
  • * Extension Panel Size=728x279, fully expanded ad size=728x360 maximum, position of extension panel (up/down) depends on where ad resides on Webpage
    ** Extension Panel Size=300x250, fully expanded ad size=600x250 maximum, position of extension panel (up/down) depends on where ad resides on Webpage
    *** Extension Panel Size=160x600, fully expanded ad size=320x600 maximum, position of extension panel (up/down) depends on where ad resides on Webpage

    Additional Filesize "Polite" Download : 2.2MB additional (Note : Additional bandwidth to be paid by advertiser)

    Videos : Can Play Automatically

    Audio : Must Always be user-initiated

    Control Must Haves : audio on/off, video stop/play/pause, IAB standard close box; top right corner location, "close" box appears no later than 4 sec. following initiation

    Flash Specifics : 18 frames per sec. Minimum player version 8

    Creative must be sent at least 5 business days prior to campaign start time. Note that all banner ads must include a web address for the site that the banner will link to. Send files to web@nowtoronto.com

    SATURDAY | NOV | 21 | 2009